The history of the Sensation brand in Poland. The next edition is coming!

The ID&T agency is probably well know n to you for organizing, among others, events such as Tomorrow land, Mysteryland or Amsterdam Music Festival. How ever, Polish clubbers fell in love with Sensation, w hich first w orld edition was in 2000. Few people know that mainly thanks to the Polish promoter and the Polish edition of Sensation, they have really “became known” in the world.

Everything began around 2005 from tw o agencies that w ere the first to shaken up the Polish market in some w ay. These were MSM and MDT. The first talks about Sensation began already in 2005. Generally, the ID & T leaders w ere very surprised by the proposal to organize a Sensation event in Poland. They w ere very skeptical, but in the end they agreed and signed a contract w ith the MSM agency, thanks to which the first Sensation w as held on October 28, 2006, the organizers of which were not the owners of the brand itself, but the MSM. The Dutch saw that this could bring great success on a global scale and decided to sell their brand to other countries.

Following the blow , the agency MSM organized another Sensation events in 2007, 2008, 2009 and 2010. Over all these years during Sensation in Poland the artists that had performed were, among others Above & Beyond, ATB, Marco V, Sebastian Ingrosso, David Guetta, Markus Schulz, Sander van Doorn, Laidback Luke, Erick Morillo, Tocadisco, Fedde Le Grand, Richard Durand, Dash Berlin and Jerome Isma-Ae

Meanwhile, everything indicates that after eight years Sensation Rise, because this is the nickname gained a new edition, will once again be held in Poland, this fall this autumn! Watch closely the TME website, where new tips and hints may soon appear. From what w e know , a line-up is already planned, which is really “dope”!